Online marketing remains a heavy dark void of “the fantastic unknown” for most people. It’s often believed that by simply posting an item for sale people will swarm in and create a purchase. That’s not a precise understanding.
Every marketing plan will formally or informally follow a simple marketing principle referred to as the sales funnel or conversion funnel. Sales conversion describes the method to be visited by a potential consumer and actually closing the sale. Few people realize that a typical conversion rate on the net is approximately 2 to 4 percent. To complete a sale online throughout your website, you must understand 25 to 50 visitors will need to visit your site for each resulting sale.
What are the components, or steps, of a typical sales funnel?
Towards the top of a clickfunnels $19 per month is just a wide opening, and as a thing enters the funnel, the further down it goes, and the more the walls narrow until finally entering the spout at the bottom.
Towards the top of a conversion funnel, you’ll encounter the first component, step or stage. That first stage is the method whereby people see your URL posted or located someplace, typically a link back once again to your site. This number of people is going to be quite large, and represent the first 100 percent of those that will begin the method of the funnel.
The following stage relates to those that not just see your URL, but actually make an effort to visit your site. Remember, for each click a person has to take in any online process, it’s common to get rid of about 50% of the folks involved.
Once people visit your site, they start to fall into two categories. Sales prospects and non-sales prospects. Naturally, in this process, the number of people involved remains reduced.
The following stage is just a refining process, where by sales prospects are reduced again to actual qualified sales leads. In this process, the “tire kickers”, and “window shoppers” are eliminated.
This bringing us to the last stage of the sales funnels. The place where actual buyers create a purchase. This number of people is typically a 2 to 4 percent cluster of those that originally began the method, by first seeing your URL.
With the method of the sales funnel understood, it now becomes very clear when a person or business wishes to create sales, they must first flourish in driving huge amounts of people for their website. The only method this happens is by creating a person’s or business’URL highly visible.
Once a sales system is established. A method which can lead people through the sales funnel process, the focus of each website owner should turn to making their URL as visible as is possible. The typical average person must see an URL 7 times, just to remember it. By doing the math, it becomes apparent that if you want 1000 people to visit your website, your URL should be visible to the number of people a maximum of 7000 individual times.